Will they? Won't they? We've gone back and forth for nearly a year now, talking about whether Apple plans on launching a music streaming service. As far back as iOS 5, we were hearing rumors that the iPad maker was looking to compete with the likes of Pandora and Spotify.
Today is no different. Research analyst Richard Greenfield with BTIG just published his predictions for 2013 and top on the list was Apple's upcoming launch of what he calls, "iRadio".
"We expect iRadio to be incorporated into the iTunes iOS app with personalized radio functionality akin to Pandora," said Greenfield in his report. "We believe Apple is negotiating direct deals with music labels to offer a far more robust service than current digital radio services that rely on compulsory licenses."
Greenfield describes his idea of iRadio as including integration with iTunes to purchase music, plus the ability to buy concert tickets and other merchandise via integrated Live Nation and Ticketmaster services.
"iRadio will not only be a global solution, but will include increased skips per hour and extended caching for offline playback," said Greenfield. He doesn't believe that the premier version of iRadio will include a subscription-based music streaming service like Spotify, but that it will later be incorporated into the application.
If this rumor turns out to be true, it is likely we will see some form of it in iOS 7.
[Via: MacDailyNews]
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